BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
X-PUBLISHED-TTL:P3D
REFRESH-INTERVAL:P3D
CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20250507T123000Z
DTEND:20250507T143000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:BE! ICONIC or BE! Gone
DESCRIPTION:BE! ICONIC or BE! GONE\n\nWhat do brands like Starbucks\, The Beatles and Al's Breakfast have in common?\n\nThey all have successfully achieved iconic status. Iconic brands have a purpose beyond money and provide a brand experience that stands out from the crowd . Any company\, regardless of size and location\, can achieve iconic status. Create competitive advantage by leveraging the four components of The ICONIC FrameworkTM.\n\nDuring this session\, attendees will not only be introduced to strategies and tactics that can help transition companies into iconic status\, but also address the criticality of employee engagement and customer experience in building a brand that stands the test of time.
X-ALT-DESC;FMTTYPE=text/html:<p><strong><em>BE! ICONIC or BE! GONE</em></strong></p>\n\n<p>What do brands like Starbucks\, The Beatles and Al&rsquo\;s Breakfast have in common?<br />\nThey all have successfully achieved iconic status. Iconic brands have a purpose beyond money and provide a brand experience that stands out from the crowd . Any company\, regardless of size and location\, can achieve iconic status. Create competitive advantage by leveraging the four components of The ICONIC FrameworkTM.<br />\nDuring this session\, attendees will not only be introduced to strategies and tactics that can help transition companies into iconic status\, but also address the criticality of employee engagement and customer experience in building a brand that stands the test of time.</p>\n
LOCATION:Hope Church 3000 Lenhart Road Springfield\, IL 62711
UID:e.2356.26743
SEQUENCE:3
DTSTAMP:20260923T070124Z
URL:https://business.gscc.org/events/details/be-iconic-or-be-gone-26743
END:VEVENT

END:VCALENDAR