Welcome to the New Era of Shoes Baseball

The Springfield Lucky Horseshoes continue to build upon the previous years of success while launching a New Era of Shoes Baseball.

As the organization looks ahead to the 2027 season, the Shoes are introducing new ways for fans and businesses to be part of the ballclub while continuing to build on the energy and tradition that make Robin Roberts Stadium a special place in Springfield.

“This is a new era for Shoes Baseball,” said Claire Harris, General Manager of the Springfield Lucky Horseshoes. “We’re excited about where this organization is headed, and there is a lot to look forward to as we prepare for 2027. From new ticketing options and merchandise to new leadership on the field and new opportunities for our business partners, we’re building something our fans and community can be proud of.”

Introducing the 2027 GA Passes

For fans looking for an affordable and flexible way to enjoy Shoes Baseball all summer long, the organization is introducing the 2027 GA Passes.

Individual GA Pass — $150

The Individual GA Pass includes one general admission ticket to every home Shoes game during the 2027 season. Passholders will receive a membership card that can be presented at the box office to redeem their ticket for each game.

Family GA Pass — $250

The Family GA Pass includes five general admission tickets to every home Shoes game during the 2027 season. Passholders will receive a membership card that can be presented at the box office to redeem their tickets for each game.

Both GA Pass options provide fans with an easy and affordable way to make Shoes Baseball part of their summer plans.

New Gear, New Deals

The New Era of Shoes Baseball will also bring new merchandise and new ways for fans to represent the Shoes. The organization will introduce new apparel and merchandise throughout the offseason, giving fans fresh ways to show their Shoes pride heading into 2027.

Fans can also expect special discounts on select existing merchandise, providing an opportunity to pick up some of their favorite Shoes gear at reduced prices as the organization makes room for what's next.

New Field Manager Coming Soon

Part of the New Era includes an emphasis on having a very competitive team on the field. “A critical element of the fan experience must include a team you love cheering to victory,” said Chris Rasmussen, partner and team director. 

The organization is currently preparing to introduce its new Field Manager, who will lead the Shoes into the upcoming Prospect League season. The announcement will be made in the coming weeks.

2027 Sponsorships Now Available

Businesses interested in partnering with the Lucky Horseshoes for the 2027 season can now begin securing their sponsorship opportunities.

With a variety of options available throughout Robin Roberts Stadium, on the videoboard, across Shoes Baseball's digital platforms and through in-game promotions, the organization is developing new and creative ways for local businesses to connect with fans throughout the season.

2027 sponsorship opportunities are on sale now.

2027 Ticket Plans Coming Soon

Additional 2027 ticket plans will be announced in the coming weeks, giving fans even more ways to experience Shoes Baseball throughout the season.

From individual fans to families and longtime supporters, the Shoes are building a variety of options designed to make attending games easier, more affordable and more enjoyable.

The New Era does not mean leaving the past behind. It means building on the history, traditions and memories that have made Shoes Baseball a part of Springfield while creating something new for the future. The organization remains committed to honoring what has come before while continuing to evolve the fan experience at Robin Roberts Stadium. 

The 2027 season is just the beginning. Welcome to the New Era of Shoes Baseball.

For media inquiries or further information, please contact: 

Claire Harris
General Manager
claire@shoesbaseball.com
shoesbaseball.com